Requirements

-Create a common database

-Follow up customer, appointments, opportunities and quotations

-Sales reports to management

-Lead management

-Prevent users from duplicating addresses and quotations by using a central database

-Create a document database within the system

-Calculate indexes of customers electrical expenditure

-Maintain customer contract details

Advantages

-Eren Enerji created their own central document database and set rights for document access

-Sales representatives can now control their potential /existing customers within the sales process

-Centralized customer addresses lead to more transparency

 

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-With the help of the reporting capabilities of CAS genesisWorld, managers can access the reports and information they need, whenever, and wherever, they want

-Customer indexes can be created based on calculations for customer electrical expenditure. These indexes are in use for segmentation and statistics, as well as maintain customer contract details

 

Conclusion

Uğur Gürses, IT Manager:

"At Eren Enerji, it is of fundamental importance that our quotes are well suited to our customers and this has to be managed with a good database. Using a CRM software we planned to move faster and make better decisions. We chose CAS genesisWorld CRM because of the user-friendly interfaces and flexibility, which fulfils our individual needs. Thanks to CAS genesisWorld CRM we can follow up our customer portfolio from a transparent database."