CRM and product configuration
winning sales process

Industry 4.0, digitization and the trend towards individualization open up new workspaces. Take advantage of the opportunities coming along with this: Design a seamless sales process with the unique combination of CRM/XRM and CPQ (Configure Price Quote), configure your products and offers to fit precisely, and maintain valuable relationships.

Your advantages at a glance

360° sales for your company

Continuous

From the first contact through to tailor-made quotes and after sales service

Efficient

Strong mix of customization and standard features

Customer oriented

Always keeps individual customer requirements at the heart of your processes

CRM – create exciting customer experiences and increase efficiency

Professional customer relationship management with 360° dossier and dashboard
Smart functions for Marketing, Sales and Service
Mobile without limits on all platforms and devices
Centrally stored, up-to-date information and streamlined processes
Intelligent assistants and smart actions save you time to spend on your customer
Maximum transparency for better decisions
Flexible customizable to support your business processes best

More about CRM CAS genesisWorld

CPQ – tailor-made products and quotations

Managing complex product landscapes - intuitive and agile
More flexibility with standardized and individual configurations
Higher efficiency with fast product configuration and tailor-made quotations
Efficient knowledge transfer - break down data silos
Skip detailed and time-consuming tasks and spend more time with your customers
Agile rule modeling with direct testing capability
Intuitive user guidance with emotional configuration experiences

More about CPQ CAS Merlin

The CAS Software AG customers write
the best stories

Actively approach the digital transformation with CRM and CPQ, secure competitive advantages and sustainably build up your most valuable capital: the satisfaction of your customers. Over 480,000 users worldwide rely on the award-winning, market-leading solutions of CAS software AG and give top marks for customer satisfaction.